DUCTUS EDGE-A KNOWLEDGE ATLIER Uncategorized

Navigating Responsibility and Accountability in Social Media Marketing

INTRODUCTION “With great influence comes great responsibility”. Social media today is a big part of the social fabric. There has been a significant increase in the number of social media influencers since 2020 and with their large following, such influencers holds a very strong social media presence and their remarks and comments about anything can create a huge impact.  There has been a shift … Continue reading Navigating Responsibility and Accountability in Social Media Marketing